Digital Producer

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Digital Producer
WNTZ and CenLaNow.COM is looking for a self-motivated Digital Producer to join the top-ranked digital news platform in Alexandria, La. The ideal candidate should be a skilled writer who can craft headlines and content that provide value to the audience and drives user engagement.
The producer will use data to make decisions about audience interest trends. The producer will be able to reach out to contacts, source the web and find information on social media to build stories that will be high performing across multiple websites.
While the producer will largely work from a single space, the ability to take photos and create video is a plus. A strong knowledge of social media platforms is expected.
Position Responsibilities:
Report news quickly and accurately
Be able to craft original content that stands out from competition – including both daily assignments and ongoing investigations & topical coverage
Collaborate with local and regional staff to find angles that resonate in the community
Find ways to share reporting responsibilities across markets and topics as needed
Understand types of stories that drive traffic on the web
Work with management to deliver a content mix that reflects the needs of the area
Develop expertise and sources in key audience interest areas
Shoot photos and video as needed to tell stories in multiple ways
Utilize SEO best practices in writing
Utilize social media for reporting and story promotion
Ensure all content meets company standards for journalistic integrity and production quality
Skill/Experience Requirements:
Experience creating digital content
Knowledge of AP style
Enjoys working in teams and is a strong communicator
Ability to quickly learn new things and adapt to change
Thrives under pressure and able to meet deadlines
Self-motivated and competitive
Strong news judgement
Comfortable setting up and executing interviews with local sources
Ability to be fast and first at breaking news on the web
Able to deliver multiple stories for the web each day on a wide range of topics
Familiar with contact information for various agencies to obtain information as quickly as possible
Understand social media’s importance in reporting stories and delivering traffic
Print reporting background a plus
Some schedule flexibility (nights, weekends)
Regularly meets measurements of success
Proficiency in WordPress a plus
Education Requirements:
Bachelor’s Degree
Nexstar Media Group (NASDAQ: NXST) is a leading diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Its wholly owned operating subsidiary, Nexstar Inc., consists of three divisions: Broadcasting, Digital, and Networks. The Broadcasting Division operates, programs, or provides sales and other services to 199 television stations and related digital multicast signals reaching 116 markets or approximately 39% of all U.S. television households (reflecting the FCC’s UHF discount). The division’s portfolio includes primary affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and The CW. The Digital Division operates 122 local websites and 316 mobile apps offering hyper-local content and verticals for consumers and advertisers, allowing audiences to choose where, when and how they access content and creating new revenue opportunities for the company. The Networks Division operates WGN America, a growing national general entertainment cable network and the home of NewsNation, multicast network Antenna TV, and WGN Radio in Chicago. Nexstar also owns a 31.3% ownership stake in TV Food Network, a top tier cable asset.
EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled

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